Our Team!

Our experienced staff is committed to nothing short of excellence.
We are proud members of the professional beauty industry, continually looking for ways to better our skills and learn new techniques. When you visit us, our friendly, helpful staff will answer your questions and make suggestions on how to best serve you.


Pamela Deso Murray

Owner
Owning her own businesses in the past and being a public speaker for four years gave Pamela reason to be a frequent salon customer. When she heard that her stylist of many years along with 6 others were unhappy and were planning to leave their current salon at the end of the year, she panicked and asked where would they go. They didn't have an answer so Pamela asked "what would it take to open a salon...." She attended business classes at the Orlando Hair Show in June, 2013 and came back excited and ready to get to work to give this awesome team a new home. Along with her business knowledge and love for people and the beach she created a fun, relaxed beachy environment for her incredible team and awesome clientele. Pamela brings her bright and sunny disposition to the salon each day. She has always loved working in "people environments" and truly enjoys managing the salon's operations with her incredible attention to detail and true concern for everyone. Pamela works hard to help each of the salon's clients feel unique, uplifted and pampered. She loves to have fun and enjoys getting to know her clients. 

Louise Carr

Salon Manager

Meet Louise Carr!  Louise has been part of the Beach Team since 2019.  Being in the customer service industry for 20+ years, Louise knows how to make our guests feel welcome and appreciated.  She is always positive, smiling and very kind.  Louise’s professionalism, efficiency and exceptional customer service qualities are one of the many reasons that she is our amazing Salon Manager. 

Sophie Carr

Digital Marketing Manager

Sophie joined our team in 2018 as the Front Desk Manager, and took on the role of Digital Marketing Director after getting her Bachelors Degree in Digital Marketing. She now manages all of our social media accounts and creates content for all of our followers!

Sara Biondo

Master Stylist
As one of our original Beach Team members, Sara is a Master Stylist and former Paul Mitchell Educator in the industry since 1998. Her skills include advanced hair cutting and coloring, designer coloring, (balayage/ombre) and formal up-do’s. She is also certified in Keratin Complex as well as tape-in hair extensions. Each client receives a thorough consultation to insure an amazing guest experience. Sara’s training and experience has allowed her to become a mentor/teacher within our Associate Training Program producing successful top stylists. She believes in creating a comfortable yet professional relationship with her salon guests.

Staci Notaro

Master Stylist 
Staci is our southern belle from North Carolina. She is a licensed cosmetologist since 2010 and loves nothing more than her customers leaving with fabulous hair and a smile. Staci specializes in short haircuts but has an extensive knowledge of all hair types, cuts and styles.  Her skills include precision hair cutting for men and women, dimensional color, highlighting, smoothing treatments, styling and tape-in hair extensions. Staci enjoys listening to each of her customers hair needs, strives for life long relationships and loves being apart of such a wonderful team of stylists.

Sarah Brens

Experienced Stylist

Sarah has been part of the Beauty and the Beach Salon Team since 2015.  Originally from the Dominican Republic, she specializes in thick hair and offers incredible smooth blowouts. She brings her skills to the table with undivided attention which include beautiful formal updos, all color services, smoothing treatments and tape-in extensions.  Her goal is to ensure that every guest leaves her chair with confidence and a smile. 

Speaks English and Spanish fluently

Mike Capraro

Master Stylist
Originally from Rhode Island, Mike joins us with over 15 years of experience working in Broward County. Specializing in balayage, fantasy color and extensions, he is extremely passionate about the hair industry and continues to gain current knowledge by always learning the newest trends.

Abby Yturbides

Junior Stylist  

Abby joined our Beach Team in 2021.  After completing cosmetology school at Aveda Institute, she then went on to complete our Advanced Associate Program with one of our Master Stylists.  Abby's creative talents include, color formulation, hair cutting, highlights, tape-in hair extensions, smoothing treatments and smooth blowouts.  She also loves to keep up with the ever-changing trends in the fashion industry.  Abby is a stylist who's professional kindness is welcoming and comforting, giving detailed attention to all her clients' needs. 

Speaks English and Spanish fluently

Brielle Stafford

Junior Stylist  

Bri has been a part of The Beach Team since 2018. After graduating from Cosmetology school, she completed our Advanced Associate Program and is one our upcoming amazing hairstylists. She enjoys braiding and formal updos for weddings, prom and other special occasions. Bri's skills also include, excellent grey coverage, dimensional color, haircutting and styling. Bri looks forward to meeting new guests and creating their new looks always with a smile.  

Alex Haas

Beginner Stylist

A passionate hairstylist, Alex Haas, has acquired her cosmetology certification at Aveda Institute South Florida. She has completed her advanced training course under our master stylist, Mike Capraro, and has gained expertise in women’s haircutting, coloring, and styling. Alex has a passion for vivid colors and lived-in blondes. With an infectious smile and knowledge about many different hair types and textures. Alex is the perfect stylist for your next appointment!

Aixa Figueroa

Beginner Stylist

Aixa recently graduated from Aveda Cosmetology School and our Advanced Training Program, where she honed her skills and developed a passion for the beauty industry. Renowned for her exceptional scalp massages, Aixa has a natural talent for making clients feel relaxed and rejuvenated. With a keen eye for creativity and a flair for vibrant transformations, she aspires to specialize in fashion color and curly hair. Dedicated to continuing education and staying ahead of trends, Aixa is excited to bring her unique touch to the world of cosmetology, helping clients express their individuality through bold and beautiful hair color.

Tori Alonso

Salon Associate

With a passion for creativity and a keen eye for detail, Tori recently graduated from Paul Mitchell with a well rounded background with precision cutting and an in depth understanding of shapes and color placement. Joining the team in June, Tori quickly transitioned into an associate role, working closely with our master stylists to hone her skills and gain invaluable experience. She is dedicated to ensuring you leave the salon feeling confident and beautiful. Tori is particularly passionate about hair cutting, blonding, and balayage and she can't wait to bring her fresh perspective and creativity to our clients. Beyond her technical expertise, she believes in the importance of continuing education and regularly attends workshops and industry events to stay updated on the latest trends and techniques.